Financial Excellence as a Catalyst for Growth & Innovation

Every month, Chris Argent, Founder of GenCFO, takes a deep dive into the challenges that keep CFOs and finance leaders up at night.   

As the pace of change accelerates, the CFO’s role has expanded far beyond traditional financial stewardship. Today’s finance leaders are expected to drive innovation, shape enterprise strategy, and unlock new pathways for growth. This webinar explores how financial excellence—anchored in insight, agility, and technology—can become a powerful catalyst for organisational transformation. 

For this session, Chris will welcome Wael ElGendy, Ex-Nestlé CFO, CEO & Consultant @ Innovative Visions Consultancy, together they’ll explore these topics:  

• The part of the CFO role today didn’t exist 10 years ago, 

• What separates a good finance team from a great one 

• The biggest opportunities for automation to elevate—not replace—finance teams 

• How to ensure finance is seen as a strategic partner rather than a gatekeeper