Accelerating financial transformation - Leading teams through technological change

Join us for a 30-minute live conversation where finance leaders share how they’re shaping the teams of tomorrow.  

In this session, Chris Ortega, CEO at Fresh FP&A and Fractional CMO, sits down with Chris Argent, Founder of Generation CFO, to clarify what financial transformation really means today , beyond new tools, and how it reshapes people, processes, and culture. 

Why join this session?

• Learn how to gauge team readiness for technological change and spot early signs of resistance. 
• Hear practical ways CFOs remove structural and behavioural barriers without slowing momentum. 
• Explore how to balance innovation with risk when introducing automation, AI, and cloud systems. 
• Discover strategies to build confidence across teams, especially for employees concerned about automation.
• Look ahead to the AI‑enabled finance function of the future and the skills teams need to develop now. 
• Engage with peers and experts during a live Q&A session.